Accessing attractiveness in online dating profiles

01-Aug-2017 15:00

The results were released as a new research study called Plenty Of Personality.

The research identified the top 20 personality archetypes, based on corresponding interests, of singles in 11 major American cities.

On the other hand, singles in Boston may have a hard time finding their matches.

Female residents are Cultured Urbanites, but most men are partying Weekend Warriors.

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itself is owned by IAC/Inter Active Corp, which owns more than 50 companies and websites including City, College,,,, and Urban

We researched Ok to see how it collects and uses its members’ information. Like many free dating sites, Ok Cupid sells its members’ data to advertisers.

And even though it hasn’t suffered a hack or a data breach yet, other online dating sites have, from Plentyof Fish to e Harmony.

The data was then broken down by city and gender to asses how differences and similarities in the personality types might impact dating habits.

The 20 personality types are: Artist, Bar Game Buff, Cultured Urbanite, Curious George, Eternal Optimist, Family First, Fast and Furious, Happy-Go-Lucky, Health Buff, Intellectual, Live Event Fan, Mainly Mainstream, Pinteresters, Romantic, Salt of the Earth, Social Butterfly, Sports Fanatic, Weekend Warrior, Well-Rounded, and Outdoor Adventurer.

The site also uses anonymous data to compile the dating research it presents on Ok Trends, investigating things like messages received versus attractiveness and personality traits by sexual orientation.